Defining your ideal client/client persona is critical to growing and scaling of your business. It is impossible to tailor your service or product to your customer if you haven’t defined who they are. This sheet will guide you through an exercise to clearly define who your customer is, what they are looking for, and where to find them. Having this persona will enable you to quickly and easily train your team to identify, interact with and sell to your ideal customer.
Who Is This For?
The Define Your Persona Worksheet is for the person who is looking to gain clarity on who they are targeting as an ideal client.